My approach involves working closely with targeted communities, such as SMEs and professionals like doctors and engineers, to help them develop the core skill of thinking, with investing as a small but important application. By addressing the root causes of irrational decision-making, I’m able to effect profound changes in behavior, with consistently spectacular results.

As a self-taught behavioral economist, I’ve always been fascinated by the underlying motivations and mental models that drive human behavior, particularly the evolutionary roots of our irrational tendencies. So I decided to turn my passion into a vocation, and now I’m on a mission to spread the word about the transformative power of applying behavioral economics to our economic, social, and personal lives.

One of my most successful programs is the Doctor Mentoring Program (DMP), which helps doctors shift their focus away from maximizing medical income and towards harnessing investment income. By building reputation and trust with the communities they serve, doctors are able to monetize their newfound financial stability in ways they never thought possible.